Eye-D

Lego Ninjago HTML5 Ads

Client:

eye-d logo

The Brief:

To create a suite of display ads from the screen ads, featuring video content implemented as sprite sheets to sidestep the new ad rules for autoplay video tags. The ads were handcoded for DoubleClick and use the GSAP framework.

What I Produced:

I hand-coded 4 size adaptations for this campaign as well as an interactive billboard. Video was cropped and edited in After Effects before being converted into sprite-sheets, subsequently implemented as css keyframe animation.